Does your charity or nonprofit have a monthly giving program Recurring revenue gives your organization more stability and is something you should strongly consider if you don’t have it already! Here’s why…
Recurring donations gives you stability because revenue is coming in each month, rather than constantly looking for new one-off donations.
It gives you diversification and reduces risk because you aren’t relying too heavily on one donor or income stream. For example, if you have one very large sponsor and you lose them, you will be heavily affected, compared to having lots of individual smaller donors.
Instead of spending hours securing single donations, you’ll save hours by automating monthly donations. Not only does this save time, it means you save costs for paying staff to follow up. And if you’re using volunteers, they can now be used elsewhere.
Monthly giving actually makes it easier to donate. One large donation can feel daunting, but asking for a recurring gift can seem more manageable for you and the donor. Even though monthly giving amounts might seem ‘small’ at first, these consistent and steady increments can actually add up being more valuable than larger one-off donations!
If you want to set up a monthly giving program, DonationHub can help! Once set up you can even install our widget on your website. Click the button to see more about how our platform works, and how it can help you raise more funds.